We’ve been critical of homeless charities who don’t treat the issues as a gender problem or remove men from their advertising campaigns this year.
So it’s only fair that we give credit where credit is due to the homeless charity, Crisis, whose Christmas advert features real film of real homeless men (who account for around 90% of rough sleepers in the UK. Here’s their TV advert for this Christmas which is narrated by the actor Sir Ian McKellan:
You can also see a longer film showing some of the homeless men in the advert speaking about the experience of sleeping below:
If you want to make a charity donation and help homeless men this Christmas visit the Crisis website today.
—Photo Credit: Crisis
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